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Robert Weiss
Bob Weiss Alyn-Weiss & Associates, Inc. 1331 17th St., Ste. 410 Denver, CO 80202 (303) 298-1676
Bob Weiss is the founder, president, and CEO of Alyn-Weiss & Associates, Inc. in Denver. He is considered one of the pioneers of law firm marketing, litigation publicity, and public relations. Over the past 20+ years, he has written firm and practice group marketing plans; coached lawyers; developed retreats; and conducted client interviews and surveys for local, regional, and national firms. His clients include firms involved in mass torts, catastrophic accident cases, corporate and transactional law, and defense litigation. He also represents niche firms practicing domestic, election, criminal, immigration, insurance recovery, and bad faith law.
Bob’s commentaries have appeared in the ABA Journal, New Jersey Law Journal, Law Practice Magazine, Marketing for Lawyers, and Lawyers Weekly, among other publications. His major presentations include addressing litigation publicity management, ethics, and extending the attorney-client privilege, to talks with public relations personnel at the annual meeting of the ABA, and presenting research on how to attract higher value personal injury cases at the annual convention of the Association of Trial Lawyers of America. He has lectured on business development at meetings of domestic and international law firm networks and to several chapters of the Association of Legal Administrators. Alyn-Weiss publishes two respected and often-cited national marketing effectiveness surveys. One measures expenditures and identifies the most effective tactics employed by plaintiff practices. The other measures expenditures and identifies the most effective tactics employed by corporate/transactional and defense groups. “Monthly Marketing Brief,” written by Bob, is a column published in Law Practice Today, the e-zine of the Law Practice Management Section of the ABA.
Bob has been professionally involved in many major news stories and resulting litigation. This includes representing interests in the JonBenét Ramsey murder, the Columbine High School massacre and the University of Colorado athlete-recruiting sex scandal. He began his career as a correspondent with United Press International and Time magazine, and was a staff reporter for the Florida Ledger and the Rocky Mountain News, covering politics, the courts, police, and city hall. The award-winning marketing and business development programs that Bob and his team have created have helped firms dramatically increase in size and profitability, enter new markets, and, most importantly, have allowed many lawyers to reposition themselves into new areas of practice, in the process rejuvenating their careers and passion for the law.
CBA-CLE Publications:
(09/09) |
