The Lawyer's Field Guide to Effective Business Development

William J. Flannery, Jr.
$48 CBA Members, $60 Non-Members

The Lawyer's Field Guide to Effective Business Development is much more than a "survival guide" – it is a "success guide."  Having trained more than 10,000 lawyers from around the world in client relationship management, business development and effective communication skills, William J. Flannery, an ex-IBM executive and J.D., focuses on practical ideas and approaches for business growth and relationship improvement.  Flannery's approach to winning and retaining long-term, attractive clients is detailed and sensible.  He proves that with the right approaches, the appropriate homework and diligence, and a little bit of courage, any lawyer can not only be smart, but effective as a client relationship manager and advocate.

The Field Guide is designed for seasoned lawyers who want to refine and polish their business development skills, as well as younger lawyers who have set their sights on designing successful and profitable careers as trusted advisors.

You'll enjoy Flannery's enthusiastic, animated presentation style and benefit from his wisdom and guidance when using the principles, strategies, and tactics that he has developed and taught to others over the years.  Keep this pocket-sized book in your car, your briefcase, or on the corner of your desk, so you can refer to it often. It's filled with advice that you can use just when you need a boost.